Feature Comparison
Urban Rani vs. Other Fashion Jewelry
| Feature | Urban Rani | Other Brands |
|---|---|---|
| Base Materials | 18k gold plated over 304/316l stainless steel or 92.5 sterling silver | Often brass or copper alloys; plated over softer base metals |
| Hypoallergenic Quality | Nickel-free, crafted for sensitive skin | Prone to nickel or brass exposure, often causing irritation |
| Tarnish & Water Resistance | Anti-tarnish, waterproof finish suitable for daily wear | Tends to darken, corrode, or green with moisture or sweat |
| Durability & Longevity | Built for regular use; plating holds well on stainless base | Thin plating wears off quickly, revealing reactive metals underneath |
| Design & Release Frequency | Lightweight, elegant, minimalist—new pieces drop weekly | Trend-focused but mass-produced; less skin-friendly engineering |
| Eco & Brand Ethics | Sustainable packaging, family-led brand story | Varying brand transparency; often not eco-oriented |
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